Built over 200 years ago, the 70 steps of the street bears witness Xenophon fight time, but managed

Your Bucharest scale: a socio-cultural project eletrosom initiatives in Rio de Janeiro are Escadaria Selarón in San Francisco are 16th Avenue Tiled Steps in Valparaiso are the 1000 steps to Cerro Concepcion, there IHWA-dong Seoul and streets list speed goes. Few but those who know that Bucharest can boast such a place - Xenophon Street is the only street composed entirely of stairs a little known corner of the city of millions of people daily cross the streets of the capital.
Built over 200 years ago, the 70 steps of the street bears witness Xenophon fight time, but managed to survive architectural changes that have changed the face of Bucharest. However, Xenophon today retains a bohemian air, typical of periods of the city's past. Bucharest scale is a socio-cultural project aimed Bucharest and all who visit, a project that aims to bring a little color and fun local residents and those who arrive by chance in the park Carol. Until July 10 steps from the street Xenophon will get the new look, which will be representative of Bucharest of 2014, without ignoring, however, the classic landmarks of the city. Xenophon will turn into a symbol of Bucharest, a place where the present meets the past in which each step will evoke things eletrosom that make Romania's capital one of the most beautiful cities in Europe. eletrosom "Often there is this misconception that media agencies are among the least creative marcom companies. This is a bad idea and I say this whenever I can. Creativity is the main feature of all communication and advertising industries, and through this project Initiative aims to show exactly that, "said Alexandra Olteanu, Managing Director Initiative. "There are lots of beautiful places in Bucharest which enjoys attention. One of those places is at Xenophon, a forgotten corner of old Bucharest world. Initiative aims of this project to bring public attention to the street, giving eletrosom it a modern look in keeping with the vitality and mobility that characterize today the Romanian capital, "adds Adriana Ciobanu, Senior Media Planner Initiative. eletrosom To keep up with the latest news related to the project scale Bucharest, please visit the Facebook page and visit the street Xenophon Initiative since July 10. Extra Info Initiative is one of the largest independent media network in the world, providing specialized services for media planning and buying, strategy, consulting, media and new media. Initiative is a member of the Interpublic eletrosom Group of Companies and is affiliated international network of Initiative Worldwide. In Romania, the initiative is a member of the group of companies that includes agencies Lowe & Partners, BPN, Golin, SENIORHYPER, MobileWorks and Medic One. top print article eletrosom send to a friend
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